PERSONAL BRANDING

Project type
Branding

Date
April 2025

Location
Kansas City

The branding I designed for myself. Over the course of a semester I designed this from the ground up, starting with rough sketches, to a final brand kit which I decided to scrap, and finishing off with a complete suite of logos, 2 patterns, a color palette, a business card, and typography.

Starting off I knew I wanted to use the color pink, and I wanted to give off a girly and retro vibe to reflect my personality and my overall design style. I initially chose a funky flower to be one of the main elements in my logo, but after creating a whole brand kit and business card I just did not feel like the design was right for me, so I decided to take elements from my original design and combine it with some new ideas to create something I really love.